[AoB] Trends #6: The Polymathic Approach

The general advice when deciding on a niche for your blog is this: being as specific as possible will help you cater to your target audience.

The more specific you are, the more you will attract a small number of people.

That sounds about right…

But at the same time, here’s the paradox: the more specific you are, the less capable you are of creating content that stands out from the crowd.

What’s going on here?